Leading Change in the Digital Era
2019 Award Winning Bestseller
BOOK SYNOPSIS
Digital-era technologies lead organizations to become technology takers.
To be a technology taker is to assent to the behavior transforming benefits of modern technologies.
This playbook offers technology takers tactics to manage change, create value, and exploit the digital era’s strategic opportunities.
If you are standing on the sidelines wondering how to jump into the digital game, this book is for you. If you have seen others pour endless sums of money into failed technology experiments and want to avoid a similar fate, this book is for you. If you are concerned that your organization may be wedded to outdated technologies, this book is for you. We offer a proven approach for capturing the benefits of new technologies while limiting your business risk. We offer a simple strategy for winning at the technology game, by taking the best of what is available, rather than trying to invent everything yourself. By recognizing that taking on new technologies requires willingness to learn and continually change. We invite you to enjoy the journey.
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